http://www.youtube.com/watch?v=feZ3htf4C1I (this is the video)
This commercial takes place on a "typical" morning. No one wants to get out of bed and the "5 more minutes" whining factors in. However, this morning will be different than any other morning. For the people involved in the commercial get to wake up to a nice warm cup of Folgers coffee. Wow, isn't that great? Not only will this cup of coffee be the highlight of the day, but the catchy song in the background really brightens up anyone's' mood. If only I did that every morning, I would never have a bad day ever again, right?
What makes this brand of coffee different from any other brand of coffee out there. What's the "secret" ingredient that makes this specific cup of coffee special? It's a matter of opinion. One may think that Chock Full of Nuts has more of the "spark" to wake them up. Every person is born different with individual preferences, so it can't be true that just Folgers brand coffee is the so called "best."
Another interesting observation is that the catchy song in the background is not your average instruments and voice. It is an A'Cappella arrangement. It is crazy how much of an influence A'Cappella music has on heightening the moods of people. I know that hearing good A'Cappella arrangements makes me feel happier. Of course, I'm not saying that EVERYONE feels happier, but it definitely draws listeners in to buying the product. Now, every single commercial knows the "secret weapon" to drawing listeners in. Good music = good product.
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